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Director of Workflow Marketing

Company: VirtualVocations
Location: Las Cruces
Posted on: March 7, 2025

Job Description:

A company is looking for a Director, Strategic Workflow Marketing.



Key Responsibilities

Drive global financial performance of specialty workflow products and solutions
Lead the development and execution of marketing strategies to promote products to researchers and laboratories
Oversee content creation and sales enablement initiatives to support commercial sales efforts


Required Qualifications

Bachelor's degree in life sciences, marketing, business, or a related field (Master's preferred)
8-10 years of experience in research science, scientific sales, marketing, or product management
Experience in a global environment with an understanding of diverse markets
Deep understanding of scientific research workflows and laboratory techniques
Proven ability to develop data-driven customer targeting strategies

Keywords: VirtualVocations, Las Cruces , Director of Workflow Marketing, Executive , Las Cruces, New Mexico

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